9/7/2023 0 Comments Animated gif file size reducer![]() ![]() They can be included in email the same way you’d include regular images, making them simple and straightforward to use. GIFs are image files, similar to PNGs and JPEGs. Click To Tweet Why use animated GIFs in email? Animated GIFs are a great way to bring motion and a sense of aliveness to a brand's visual storytelling techniques. Let’s talk about why should you use them in your email marketing campaigns. Here’s one example from Hanna Andersson:Īnimated GIF from a Hanna Andersson marketing emailĪnimated GIFs are a great way to bring motion and a sense of aliveness to a brand’s visual storytelling techniques. You might not think GIFs in email marketing are appropriate - but in fact, an animated GIF in your email can be a fun way to showcase your products. The first frame should communicate your key messageĮven if you’re still not sure how to pronounce “GIF,” by now you certainly know what one is: A popular image format that allows for multiple frames and can provide an animated sequence. ![]()
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